Beyond the Algorithm: The Rise of YouTube Documentary

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As audiences shift away from legacy media, YouTube is becoming a powerful, and deeply contested, space for documentary storytelling. But what happens to truth when we rely on platforms built for engagement?

As YouTube reshapes factual storytelling, filmmakers and journalists confront a turning point, asking how truth and trust can survive when visibility is shaped by algorithms and misinformation travels faster than journalism.

In regions where access to public service media is restricted or censored, YouTube has long served as a vital channel for truth telling. Now, as funding cuts and shrinking commissions reshape the landscape globally, filmmakers and broadcasters are turning to the same platform as an alternative route to audiences.

This conversation examines the contradictions at the heart of this shift. From concerns around misinformation, AI and content scraping to questions of authorship, consent and sustainability, the panel asks what is gained, what is at risk, and what it now takes to produce rigorous documentary work that can be trusted in a rapidly changing media landscape.

Speakers:
Ben Zand (Investigative Filmmaker, Journalist and Founder of Zandland)
Andrii Kotliar (Producer, Time Machine Maidan - Babylon'13)
Additional speakers to be announced

Moderator:
Marianna Spring (BBC Disinformation and Social Media Correspondent)

In this show

Industry Session
75 mins

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Beyond the Algorithm: The Rise of YouTube Documentary
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The Workstation - Creative Lounge
'Industry only'

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